Turkey Nutritional Supplements Market Analysis

Turkey Nutritional Supplements Market Analysis


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By 2030, it is anticipated that the Turkey nutrition and supplements market will reach a value of $6.08 Mn from $3.05 Mn in 2022, growing at a CAGR of 9% during 2022-2030. The nutritional supplements market in Turkey is primarily dominated by local players such as Form Labs, Hülya Şahin, and Solgar. The market for nutrition and supplements in Turkey is primarily driven by an inclination towards better health infrastructure, government regulations and increasing consumer awareness of health and lifestyle. The Turkey nutrition and supplements market in Turkey is segmented by Type, Product, application, and Distribution Channel.

ID: IN10TRON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Turkey AUTHOR: Dr. Vishwa Modhia

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Turkey Nutrition and Supplements Market Analysis Summary

By 2030, it is anticipated that the Turkey nutrition and supplements market will reach a value of $6.08 Mn from $3.05 Mn in 2022, growing at a CAGR of 9% during 2020-30.

Turkey is a transcontinental upper middle-income emerging country bordering the Black Sea in Southeastern Europe and Southwest Asia. According to a 2019 survey, 35.4 % of Turkish adults used dietary supplements, with women reporting somewhat higher rates of supplement use than males.

Multivitamins were the most often utilised supplements in Turkey (51.7 %), followed by vitamin D (24.1 %), calcium (14.7 %), and omega-3 fatty acids (9.5 %). The Turkish government spends 4.6 % of its GDP on healthcare.

Turkey Nutrition and Supplements Market Analysis

Market Dynamics

Market Growth Drivers Analysis

The most often stated motivations for supplement use were to improve overall health and well-being (48.9 %) and to prevent disease (43.7 %). Other motivations included addressing specific health concerns (38.2 %), enhancing athletic performance (10.5 %), and assisting with weight loss (5.5 %). Turkey has a robust and adaptable manufacturing sector. It also has had a significant economic recovery following the COVID-19 pandemic catastrophe, which increases the country's customer base. These aspects could boost Turkey's nutrition and supplement market.

Market Restraints

Turkey is heavily dependent on external financing. Turkey's increased regional and geopolitical tensions make it difficult for businesses to thrive. These factors may deter new entrants into the Turkey nutrition and supplement market.

Competitive Landscape

Key Players

  • Solgar (TUR)
  • DİM (TUR)
  • Pharma Nord (TUR)
  • Hülya Şahin (TUR)
  • Form Labs (TUR)
  • GNC
  • GlaxoSmithKline

Healthcare Policies and Reimbursement Scenarios

Nutritional supplements are classified as food supplements in Turkey and are regulated by the Turkish Ministry of Agriculture and Forestry. TITCK, Turkey's Medicines and Medical Devices Agency, also monitors and inspects the supplemental food business. The Ministry guarantees that nutritional supplements sold in Turkey are safe, correctly labelled, and do not make deceptive promises. The Turkish Ministry of Health regulates the use of health claims on nutritional supplement products. Companies are required to produce scientific proof to back up any health claims made about their products.

In Turkey, there is no special payment structure for nutritional supplements and medical foods. Certain supplements or medical foods prescribed by a doctor or certified dietician for the treatment of a specific medical condition may, however, be covered by some health insurance companies. Furthermore, several social assistance programmes in Turkey, such as the Social Security Institution (SGK), provide financial aid to people with specific medical conditions to help cover the cost of prescriptions, including certain nutritional supplements.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Turkey Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Nutritional supplements are classified as food supplements in Turkey and are regulated by the Turkish Ministry of Agriculture and Forestry.

several social assistance programmes in Turkey, such as the Social Security Institution (SGK), provide financial aid to people with specific medical conditions to help cover the cost of prescriptions, including certain nutritional supplements.

The nutritional supplements market in Turkey is primarily dominated by local players such as Form Labs, Hülya Şahin, and Solgar.


Last updated on: 08 May 2024
Updated by: Bhanu Pratap Singh

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