Portugal Nutritional Supplements Market Analysis

Portugal Nutritional Supplements Market Analysis

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By 2030, it is anticipated that the Portugal Nutrition and Supplements market will reach a value of $xx Bn from $1.14 Bn in 2022, growing at a CAGR of xx% during 2022-30. The nutrition and supplements market in Portugal is primarily dominated by local players such as Gold Nutrition, Pharma Nord, and Biocol Labs. The market for nutrition and supplements in Portugal is primarily driven by an inclination towards better health infrastructure, government regulations, and increasing consumer awareness of health and lifestyle. The Portugal nutrition and supplements market in Portugal is segmented by Type, Product, application, and Distribution Channel.

ID: IN10PTON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Portugal AUTHOR: Dr. Vishwa Modhia

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Portugal Nutrition and Supplements Market Analysis Summary

By 2030, it is anticipated that the Portugal Nutrition and Supplements market will reach a value of $xx Bn from $1.14 Bn in 2022, growing at a CAGR of xx% during 2022-30.

Portugal is a nation on the Iberian Peninsula in southwest Europe. 23 % of Portuguese people reported using dietary supplements, with multivitamins being the most popular supplement, according to a 2019 poll by the Portuguese Association of Dietary Supplements. In Portugal, the prevalence of nutritional supplement use among gym goers, athletes, and marines has increased significantly.

For some vitamins and minerals in dietary supplements, Portugal has established upper limits. For instance, 800 micrograms of vitamin A is the maximum allowed daily dose for a dietary supplement. Supplements can only be purchased from licenced merchants like pharmacies and health food stores. The government of Portugal spent 9.6 % of its GDP on health in 2019.

Portugal Nutrition and Supplements Market Analysis

Market Dynamics

Market Growth Drivers Analysis

Demand for dietary foods and supplements is rising in Portugal, especially for products that have specific health benefits, such as probiotics, prebiotics, and things that improve joint and immunological health. According to a PubMed article, the majority of athletes (66%) took NS, with a median consumption of 4 supplements per athlete.

Multivitamins and minerals were the most popular supplements (67%) followed by sports drinks (62%), and magnesium (53 %). With 38.4% of all supplement usage, omega-3 fatty acids were the most often used nutrient. A 2019 study in the journal Acta Médica Portuguesa found that vitamin D deficiency is common in Portugal, especially among the elderly and those with chronic illnesses. These elements could propel the nutrition and supplement sector in Portugal.

Market Restraints

Certain dietary supplements cannot or should not utilise certain substances. For instance, dietary supplements are not permitted to contain substances deemed to be medicines, such as certain hormones or medications. The Portuguese government inspects and tests supplements to make sure they adhere to high requirements for quality and safety. It is against the law to utilise certain claims, like "treats" or "cures" for a certain ailment. Many domestic and foreign firms are engaged in a vigorous battle for market dominance in Portugal. It could be difficult for new firms to enter the market or for established businesses to increase their customer base due to competition. These factors may deter new entrants into the Portugal nutrition and supplement market.

Competitive Landscape

Key Players

  • Biocol Labs (PRT)
  • Pharma Nord (PRT)
  • Fharmonat (PRT)
  • Gold Nutrition (PRT)
  • Bioforma (PRT)
  • GNC
  • GlaxoSmithKline

Healthcare Policies and Reimbursement Scenarios

The National Authority of Medicines and Health Products is in charge of regulating dietary supplements and nutrition in Portugal (Infarmed). Infarmed guarantees that food supplements sold in Portugal are secure, truthfully labelled, and do not contain any harmful ingredients. The European Food Safety Authority controls the use of health claims on foods and supplements (EFSA). Any health claims made on a company's product must be supported by scientific data.

A mixed public-private health insurance system exists in Portugal. The Portuguese NHS provides public insurance to the vast majority of the population. The National Health Service (Serviço Nacional de Sade, or SNS) in Portugal administers a reimbursement programme for some dietary supplements and medicinal foods. People with specified medical illnesses who need extra nutrients or medicinal meals as part of their treatment plan may be eligible for financial support under the reimbursement scheme. A medical practitioner or expert must make a diagnosis and prescribe the dietary supplement or medicinal food as part of the treatment plan in order to be eligible for payment. Specific nutritional supplements and medical foods that have been approved by the SNS are covered by the reimbursement programme, and the goods must be purchased.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company Overview Product Applications and Services Recent Developments Partnerships Ecosystem Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Insights10 will provide you with the reports within 10 key parameters which are:

  1. Market Overview
  2. Market Growth Drivers & Restraints
  3. Epidemiology of Disease Type
  4. Market Segmentation
  5. Market Share
  6. Competitive Landscape
  7. Key Company Profiles
  8. Healthcare Policies & Regulatory Framework
  9. Reimbursement Scenario
  10. Factors Driving Future Growth

Based on our many years of experience, we believe that these are the parameters that are critical to decision-making for business stakeholders. Our focused approach to developing reports focused on 10 key parameters, enabled us to arrive at the name “Insights10”.


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The study on the market covers the analysis of the leading geographies such as Asia-Pacific, Africa, Europe, Middle East, North America, and  Latin America for the period of 2022 to 2030. The qualitative analysis covers the industry landscape and trends, market opportunities, competitive landscape, and policy and regulatory scenario, and the quantitative analysis covers different market estimates and forecasts.

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Stage III: Interpretation and Presentation

Analysis & Interpretation: The information gathered is then analyzed and synthesized. The second series of interviews are done if necessary to check and validate. The future opportunities are analyzed by understanding product commercialization and many other factors. It also comprises the analysis of data discrepancies observed across various data sources. Information procured from secondary and primary results is then, interpreted by considering the following parameters: (a partial list)

  • Establishing market drivers and trends
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The National Authority of Medicines and Health Products is in charge of regulating dietary supplements and nutrition in Portugal (Infarmed).

The National Health Service (Serviço Nacional de Sade, or SNS) in Portugal administers a reimbursement programme for some dietary supplements and medicinal foods.

The nutrition and supplements market in Portugal is primarily dominated by local players such as Gold Nutrition, Pharma Nord, and Biocol Labs.

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Last updated on: 12 January 2024
Updated by: Bhanu Pratap Singh

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