Thailand Telemedicine Market Analysis

Thailand Telemedicine Market Analysis

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Thailand's telemedicine market is projected to grow from $xx Bn in 2022 to $xx Bn by 2030, registering a CAGR of 10.1% during the forecast period of 2022-2030. The main reasons influencing the growth of the telehealth market in Thailand are the simplicity of medical appointments and time efficiency. The key players in the Thailand telemedicine market include telemedicine platforms such as DoctorOnCall, Thai Telemedicine, and Health One.

ID: IN10THDH010 CATEGORY: Digital Health GEOGRAPHY: Thailand AUTHOR: Shivam Zalke

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Thailand Telemedicine Market Executive Summary

Thailand's telemedicine market is projected to grow from $xx Bn in 2022 to $xx Bn by 2030, registering a CAGR of 10.1% during the forecast period of 2022-30.

With an upper-middle income status and the second-largest economy in Southeast Asia after Indonesia, Thailand acts as an economic pillar for its neighbouring developing nations. Despite domestic political unrest, the nation's economy seems resilient and, according to the IMF, is predicted to grow at a moderate pace in a post-COVID-19 environment. In keeping with the government's infrastructure objectives to draw private investment and continuous strengthening of the tourism sector, public investment is anticipated to remain a significant driver and grow over the next few years. Out of its 69.8 Mn inhabitants, 39 Mn people worked in Thailand in 2020. Agriculture, which accounted for 31.2% of the active population and 8.6% of the GDP in 2021, is a major component of the economy. Thailand's Gross Domestic Product (GDP) was estimated to be worth $505.95 billion US dollars in 2021, and between 2022 and 2027, it was expected to grow steadily by a total of $197.5 Bn (+36.93%). In 2027, the GDP is anticipated to reach $732.24 Bn.

The country's rapid digitalization, as well as increased demand for remote healthcare services and self-assessment platforms for those with mild illnesses, supported Thailand's telehealth market's moderate expansion during the period 2022–2030. The main reasons influencing the growth of the telehealth market in Thailand are the simplicity of medical appointments and time efficiency.

thailand telemedicine market analysis

Market Dynamics

Market Growth Drivers Analysis

In Thailand, the prevalence of chronic diseases is sharply rising. Chronic illnesses have a negative impact on people's quality of life, mobility, and mortality rate. The interaction between the healthcare provider and the patient during telemedicine comprises both phone calls and video calls. In Thailand, chronic conditions like diabetes, cancer, and cardiovascular disorders affect about half of the population. Some persons with chronic illnesses are unable to relocate from one location to another for initial treatment. These people can get telemedicine from wherever they live. The greatest care for individuals with rheumatoid arthritis and hypertension is provided using telemedicine. As a result, it is projected that Thailand's expanding chronic disease population will stimulate the market for telemedicine.

Market Restraints

The industry is being constrained by factors like the dearth of internet access in some parts of Thailand, the high cost of remote monitoring equipment, and the rise in healthcare fraud and data security concerns. The lack of telemedicine use among older and less educated people due to their unfamiliarity with the technology also restrains the development of the Thai telemedicine market.

Competitive Landscape

Key Players

The key players in the Thailand telemedicine market include telemedicine platforms such as

  • DoctorOnCall,
  • Thai Telemedicine, and
  • Health One.

Additionally, many hospitals and clinics in Thailand have also adopted telemedicine technology, such as Bumrungrad International Hospital and Bangkok Hospital, in order to provide remote consultations to patients.

The Thai government is also investing in the development of telemedicine infrastructure, which is expected to boost the growth of the market. Private sector players such as True Corporation and Advanced Info Service are also investing in the development of telemedicine in Thailand.

 Healthcare Policies and Regulatory Landscape

Prior to 2022, telemedicine services were not specifically governed by any legislation or regulations. As a result, hospitals that wanted to offer telemedicine services could do so without having to ask Thai authorities for any special remote permits or approval. They were also free to set up their own internal policies, including rules for IT and security. While by no means minimal, the Medical Professions Act of 1082, the Public Health Act of 2007, the Medical Facilities Act of 1998, the Electronic Transactions Act of 2001, the National Health Act of 2007, and, once it takes effect in 2020, the Personal Data Protection Act of 2020, only required general compliance from telemedicine service providers.

1. Executive Summary
1.1 Digital Health Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Digital Health Policy in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company Overview Product Applications and Services Recent Developments Partnerships Ecosystem Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Telemedicine Market Segmentation


  • Product
    • Hardware
    • Software
    • Others
  • Services
    • Tele-consulting
    • Tele-monitoring
    • Tele-education


The industry is driven by three concepts, which include real-time (synchronous), store and forward (asynchronous), and others comprising remote patient monitoring, etc.

  • Store and forward
  • Real-time
  • Others


  • Teleradiology
  • Telepsychiatry
  • Telepathology
  • Teledermatology
  • Telecardiology
  • Others

Delivery Mode

  • Web/Mobile
  • Audio/Text-based
  • Visualized
  • Call centers


  • Tele-hospital
  • Tele-home


  • Providers
  • Payers
  • Patients
  • Others

Insights10 will provide you with the reports within 10 key parameters which are:

  1. Market Overview
  2. Market Growth Drivers & Restraints
  3. Epidemiology of Disease Type
  4. Market Segmentation
  5. Market Share
  6. Competitive Landscape
  7. Key Company Profiles
  8. Healthcare Policies & Regulatory Framework
  9. Reimbursement Scenario
  10. Factors Driving Future Growth

Based on our many years of experience, we believe that these are the parameters that are critical to decision-making for business stakeholders. Our focused approach to developing reports focused on 10 key parameters, enabled us to arrive at the name “Insights10”.


Stage I: Market Data Collection

Primary Interviews: We have developed a network of experts, freelancers, and researchers across countries through which we engage with local experts to gather key data points and assumptions about each market. We also engage regularly with some of the best market research agencies such as Atheneum, GuidePoint, GLG, etc. to conduct surveys and interviews, and build intelligence. We have language translators as a part of our team, who between them can cover 30+ languages allowing us to extract better local insights.

Secondary Data Collection: We have developed strong expertise and experience in secondary data collection methods for developing unique data sets and research material. We gather data from multiple reliable sources to maintain a high level of accuracy and consistency. The market data is analyzed and forecasted using appropriate statistical and coherent models. The report offers an overall analysis of the market size, growth, and market share as well as a segment-level analysis of the specific market. Our report includes precise, to-the-point information related to the overall market, competition, growth drivers, challenges, regulatory updates, and competition.

Data Sources: We have access to multiple highly reliable free and subscription data sources. We have many years of experience to understand which sources are more dependable for what and which to prefer for the reliable and latest information. The key sources of information include the following, but are not limited to:



Stage II: Market Data Analysis and Statistical Model

Market Trends: We generally look at macro parameters and micro indicators. The macro parameters include changes in government policies, demand and supply of the market, government intervention programs, and major market share. The micro indicators are GDP growth, market size, market volume, etc. We also understand nuances specific to each country like the US, Canada, India, Germany, etc., and have worked across 60+ countries and hence not only understand global trends but how these differ by country, how payment models, market structure, cultural parameters, etc. differ in each country.

Market Sizing and Analysis: Our expert data analytics team has created various market forecast models by employing the top-down approach i.e. starting with the large overall market and segmenting different areas and the bottom-up approach i.e. starting with population and epidemiology and rolling up based on spend, etc., estimating the size of the market, and distributing among the geographic and/or product segments.

The top-down approach is mainly used for new product forecasting and the bottom-up approach is used for demand estimation of any product for different countries summed up to form the total market. We are able to round off insights and build stronger forecasts because we always do both these methods and triangulate the final numbers.

The study on the market covers the analysis of the leading geographies such as Asia-Pacific, Africa, Europe, Middle East, North America, and  Latin America for the period of 2022 to 2030. The qualitative analysis covers the industry landscape and trends, market opportunities, competitive landscape, and policy and regulatory scenario, and the quantitative analysis covers different market estimates and forecasts.

Data Triangulation & Validation:

Data triangulation of various sources and results of the research are carried out by benchmarking with reliable sources such as industry statistics, statistical databases, and company-level averages, etc.

We make sure to finalize the numbers in alignment with the market research. Firstly, our internal experts ensure thorough validation and checking to ensure accurate and precise analysis and then validation is also done using a multiple-data analysis model. Two-level validation is done and entails the finalization of the report scope and the way of representation pattern.



Stage III: Interpretation and Presentation

Analysis & Interpretation: The information gathered is then analyzed and synthesized. The second series of interviews are done if necessary to check and validate. The future opportunities are analyzed by understanding product commercialization and many other factors. It also comprises the analysis of data discrepancies observed across various data sources. Information procured from secondary and primary results is then, interpreted by considering the following parameters: (a partial list)

  • Establishing market drivers and trends
  • Analyzing the regulatory landscape to understand future growth
  • Market Segment based analysis to obtain revenue/volume
  • ​Analyzing current needs and determining penetration to estimate the market

Insights: Our reports deliver actionable insights backed with supporting facts and figures to assist you in achieving exemplary growth. Our in-depth analyses are interspersed with relevant insights and statistics to offer an executive-level view of a given market. The description helps in correlating many minor factors affecting the market and their impact on the different segments within the market.

Data curated from the analysis and interpretation are drawn to portray all in one consolidated report.

Presentation & Reporting: The market research report is presented in different forms such as charts by using a scientific approach for easy understanding. Historic, current, and future analysis is provided for each market in terms of both value and volume. The size of the market is interpreted in the US Dollar value and the respective unit, based on the product, for volume consumption.

The foreign exchange rates are calculated on the respective dates and for the respective regions covered in the study.

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This report addresses

  • Intelligent insights to take informed business decisions
  • Qualitative, acute and result oriented market analysis
  • Market size and forecasts from 2022 to 2030
  • Opportunities for expansion and in-depth market analysis
  • Segmentation and regional revenue forecasts
  • Analysis of the market share and competitive landscape
  • Strategic Recommendations to chart future course of action
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Last updated on: 31 May 2023

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