South Africa Digital Health Market Analysis

South Africa Digital Health Market Analysis

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South Africa's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. The market will be driven by the growing demand for improved access to healthcare services and government support for digital health. The market is segmented by solution, by deployment & by end-use. Some of the major players include Philips, GE HealthCare & Altron.

ID: IN10ZADH005 CATEGORY: Digital Health GEOGRAPHY: South Africa AUTHOR: Vidhi Upadhyay

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South Africa Digital Health Market Executive Summary

South Africa's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. The health expenditure per capita for South Africa declined from $564.5 in 2018 to $546.7 in 2019, while the healthcare expenditure % of GDP rose from 8.86% in 2018 to 9.11% in 2019 according to the World Health Organization Global Health Expenditure database. This spending is inclusive of both public and private spending on healthcare. The government funds the majority of the public healthcare sector in South Africa, while the private sector is financed by a blend of private health insurance and out-of-pocket expenditures by citizens.

Digital health is being accepted and utilized in different ways in South Africa, including telemedicine, electronic health records (EHRs), mHealth, and eHealth. The South African government has made efforts to encourage and assist the development of digital health technologies, such as by implementing a national health information system and telemedicine services in public health institutions.

MomConnect is a platform established by the National Department of Health in collaboration with public and commercial entities. MomConnect had shown to be effective in teaching and motivating women to care for themselves and use available prenatal and postnatal services throughout and after pregnancy. As of March 31, 2019, more than 2.5 million moms were enrolled with MomConnect. Another notable mHealth application is the Stock Visibility System (SVS), which is used as an electronic stock management system in clinics and hospitals.

Market Dynamics

Market Growth Drivers

South Africa's government has set up a national health information system and telemedicine services in public health institutions, while private hospitals and clinics have also incorporated electronic medical records and telemedicine. The expansion of digital health in South Africa intends to alleviate the dearth of healthcare facilities and workers in remote regions, as well as to enhance access to excellent healthcare for all. Moreover, the market is also being led by the need to increase the availability of healthcare in rural regions, rising smartphone and internet usage, government backing for digital health initiatives, and private sector investment in the digital health market.

Market Restraints

The adoption of digital health solutions is hampered by a lack of suitable digital health infrastructure. Many healthcare professionals are unable to afford digital healthcare due to the high cost of technology. Data security and privacy are also key issues, as digital health systems sometimes include the keeping of sensitive personal health information. In remote locations, poor internet access can also hamper the development of digital healthcare initiatives. Furthermore, many healthcare professionals may be cautious to accept new digital health technology, resulting in delayed adoption and market development. In South Africa, the absence of clear standards and norms for digital health solutions can generate confusion for both healthcare practitioners and patients.

Competitive Landscape

Key Players

  • Philips: A worldwide health technology leader that provides digital health solutions for telemedicine, imaging, and patient monitoring
  • GE Healthcare: A leading provider of medical imaging, health monitoring, and digital health solutions throughout the world
  • Siemens Healthineers: Global medical technology firm that provides a variety of digital health solutions such as telemedicine, remote monitoring, and e-health services
  • IBM: IBM Watson Health is a division of IBM that offers a variety of digital health solutions including EHR, population health management, precision medicine, medical imaging, and virtual health through AI and other advanced technologies
  • Altron (ZAF): Altron has created a variety of critical proprietary platforms and solutions that help the industry manage healthcare
  • Vitls (ZAF): Manufacturer of a wearable gadget for remote monitoring of patients. It provides a cloud-based vital sign monitoring platform that measures body temperature, pulse rate, and other parameters in real-time

Healthcare Policies and Regulatory Landscape

South African Health Products Regulatory Authority (SAHPRA) governs the registration and monitoring of pharmaceuticals, medical devices, and clinical trials including the software required for digital health. National Health Information System Authority (NHISA) - Sets and administers a national health information system, including Electronic Health Records (EHRs) and telemedicine platforms, to improve healthcare efficiency and quality.

In collaboration with other government departments, the National Digital Health Strategy for South Africa, 2019-2024 will enhance digital health systems of governance, create strongly integrated platforms for the advancement of information systems, and build the necessary telecommunications infrastructure.

Reimbursement Scenario

In South Africa, National Health Insurance (NHI) Provides a national health insurance program to ensure universal access to excellent healthcare. The reimbursement for digital health is currently limited and underdeveloped. The South African healthcare system is normally supported by a combination of private health insurance and state health funding, however, coverage for digital health services such as telemedicine and mHealth is restricted.

1. Executive Summary
1.1 Digital Health Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Digital Health Policy in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company Overview Product Applications and Services Recent Developments Partnerships Ecosystem Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Digital Health Market Segmentation

The Digital Health Market is segmented as mentioned below:

By Solution (Revenue, USD Billion):

  • Software
  • Services

By Deployment (Revenue, USD Billion):

  • Cloud-based
  • On-premises

By End-use (Revenue, USD Billion):

  • Diagnostic Centres
  • Healthcare Payers
  • Healthcare Research Centres
  • Hospitals & Clinics
  • Nursing Care Centres
  • Others

Insights10 will provide you with the reports within 10 key parameters which are:

  1. Market Overview
  2. Market Growth Drivers & Restraints
  3. Epidemiology of Disease Type
  4. Market Segmentation
  5. Market Share
  6. Competitive Landscape
  7. Key Company Profiles
  8. Healthcare Policies & Regulatory Framework
  9. Reimbursement Scenario
  10. Factors Driving Future Growth

Based on our many years of experience, we believe that these are the parameters that are critical to decision-making for business stakeholders. Our focused approach to developing reports focused on 10 key parameters, enabled us to arrive at the name “Insights10”.


Stage I: Market Data Collection

Primary Interviews: We have developed a network of experts, freelancers, and researchers across countries through which we engage with local experts to gather key data points and assumptions about each market. We also engage regularly with some of the best market research agencies such as Atheneum, GuidePoint, GLG, etc. to conduct surveys and interviews, and build intelligence. We have language translators as a part of our team, who between them can cover 30+ languages allowing us to extract better local insights.

Secondary Data Collection: We have developed strong expertise and experience in secondary data collection methods for developing unique data sets and research material. We gather data from multiple reliable sources to maintain a high level of accuracy and consistency. The market data is analyzed and forecasted using appropriate statistical and coherent models. The report offers an overall analysis of the market size, growth, and market share as well as a segment-level analysis of the specific market. Our report includes precise, to-the-point information related to the overall market, competition, growth drivers, challenges, regulatory updates, and competition.

Data Sources: We have access to multiple highly reliable free and subscription data sources. We have many years of experience to understand which sources are more dependable for what and which to prefer for the reliable and latest information. The key sources of information include the following, but are not limited to:



Stage II: Market Data Analysis and Statistical Model

Market Trends: We generally look at macro parameters and micro indicators. The macro parameters include changes in government policies, demand and supply of the market, government intervention programs, and major market share. The micro indicators are GDP growth, market size, market volume, etc. We also understand nuances specific to each country like the US, Canada, India, Germany, etc., and have worked across 60+ countries and hence not only understand global trends but how these differ by country, how payment models, market structure, cultural parameters, etc. differ in each country.

Market Sizing and Analysis: Our expert data analytics team has created various market forecast models by employing the top-down approach i.e. starting with the large overall market and segmenting different areas and the bottom-up approach i.e. starting with population and epidemiology and rolling up based on spend, etc., estimating the size of the market, and distributing among the geographic and/or product segments.

The top-down approach is mainly used for new product forecasting and the bottom-up approach is used for demand estimation of any product for different countries summed up to form the total market. We are able to round off insights and build stronger forecasts because we always do both these methods and triangulate the final numbers.

The study on the market covers the analysis of the leading geographies such as Asia-Pacific, Africa, Europe, Middle East, North America, and  Latin America for the period of 2022 to 2030. The qualitative analysis covers the industry landscape and trends, market opportunities, competitive landscape, and policy and regulatory scenario, and the quantitative analysis covers different market estimates and forecasts.

Data Triangulation & Validation:

Data triangulation of various sources and results of the research are carried out by benchmarking with reliable sources such as industry statistics, statistical databases, and company-level averages, etc.

We make sure to finalize the numbers in alignment with the market research. Firstly, our internal experts ensure thorough validation and checking to ensure accurate and precise analysis and then validation is also done using a multiple-data analysis model. Two-level validation is done and entails the finalization of the report scope and the way of representation pattern.



Stage III: Interpretation and Presentation

Analysis & Interpretation: The information gathered is then analyzed and synthesized. The second series of interviews are done if necessary to check and validate. The future opportunities are analyzed by understanding product commercialization and many other factors. It also comprises the analysis of data discrepancies observed across various data sources. Information procured from secondary and primary results is then, interpreted by considering the following parameters: (a partial list)

  • Establishing market drivers and trends
  • Analyzing the regulatory landscape to understand future growth
  • Market Segment based analysis to obtain revenue/volume
  • ​Analyzing current needs and determining penetration to estimate the market

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Data curated from the analysis and interpretation are drawn to portray all in one consolidated report.

Presentation & Reporting: The market research report is presented in different forms such as charts by using a scientific approach for easy understanding. Historic, current, and future analysis is provided for each market in terms of both value and volume. The size of the market is interpreted in the US Dollar value and the respective unit, based on the product, for volume consumption.

The foreign exchange rates are calculated on the respective dates and for the respective regions covered in the study.

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This report addresses

  • Intelligent insights to take informed business decisions
  • Qualitative, acute and result oriented market analysis
  • Market size and forecasts from 2022 to 2030
  • Opportunities for expansion and in-depth market analysis
  • Segmentation and regional revenue forecasts
  • Analysis of the market share and competitive landscape
  • Strategic Recommendations to chart future course of action
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Last updated on: 13 October 2023

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