South Africa Breast Pump Market Report

South Africa Breast Pump Market Report


$ 3999

The South Africa Breast Pump Market was valued at $19.1 Mn in 2023 and is predicted to grow at a CAGR of 9.83% from 2023 to 2030, to $36.8 Mn by 2030. The key drivers of the market include the rising female workforce, technological features, and growing awareness. The prominent players in the South Africa Breast Pump Market are Bistos, Ameda, Avent, Evenflo, and Pigeon, among others.

ID: IN10ZAMD029 CATEGORY: Medical Devices GEOGRAPHY: South Africa AUTHOR: Aarti Patel

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South Africa Breast Pump Market Executive Summary

The South Africa Breast Pump Market is at around $19.1 Mn in 2023 and is projected to reach $36.8 Mn in 2030, exhibiting a CAGR of 9.83% during the forecast period.

A breast pump is a mechanical device that lactating women use to extract milk from their breasts. They are available in two forms; they can be manual devices powered by hand or foot movements or automatic devices powered by electricity. Breast pumps are available in a variety of styles to meet the demands of moms. Hand-operated manual pumps are lightweight and silent, making them ideal for sporadic usage. Electric pumps are often used on a regular basis because of their higher efficiency and ability to run on mains or batteries. There are several uses for breast pumps. Many parents use them to continue breastfeeding after they return to work. They express their milk at work, which is later bottle-fed to their child by a caregiver. A breast pump may also be used to address a range of challenges parents may encounter during breastfeeding, including difficulties latching, separation from an infant in intensive care, feeding an infant who cannot extract sufficient milk itself from the breast, to avoid passing medication through breast milk to the baby, or to relieve engorgement, which is a painful condition whereby the breasts are overfull.

The South Africa Breast Pump Market is driven by significant factors such as the rising female workforce, technological features, and growing awareness. However, the high cost, physical discomfort, and societal judgments of breast pumps restrict the growth and potential of the market.

The major players in the South Africa Breast Pump Market are Bistos, Ameda, Avent, Evenflo, and Pigeon, among others.

South Africa Breast Pump Market Report 2023 to 2030

Market Dynamics

Market Growth Drivers

Rising Female Workforce: In South Africa, where female labor force participation reached 52.38% in 2023, the growing number of professional women drives breast pump market growth. As women advance in their careers, the demand for solutions that balance work and family life increases. Breast pumps offer working mothers convenience and flexibility, supported by progressive workplace policies and increased breastfeeding awareness, leading to higher adoption rates and market expansion.

Technological Features: Technological advancements in breast pumps, including adjustable suction levels, portability, quiet operation, and smart connectivity, drive market growth. Innovations like wearable designs and smartphone apps for tracking milk production enhance convenience and efficiency, making pumps more appealing to tech-savvy parents. This increased demand for advanced features fuels substantial market expansion.

Growing Awareness: In South Africa, rising consumer awareness about breast pumps drives market growth. Increased knowledge about breastfeeding benefits and breast pump advantages—through educational initiatives, public health campaigns, and healthcare endorsements—boosts consumer confidence and demand. This growing awareness leads more parents to invest in breast pumps, fueling market expansion.

Market Restraints

High Cost: The cost of breast pumps can be a major restraint on market growth, as high prices may limit access for many potential users. Premium models with advanced features can be particularly expensive, making them less affordable for some families. Additionally, while insurance coverage for breast pumps is available in some regions, it may not fully offset the costs, leaving a financial burden on consumers. The high expense can deter new users and impact the overall adoption rate of breast pumps, thereby constraining market expansion and limiting the potential for growth in this sector.

Physical Discomfort: Physical discomfort while using breast pumps can be a significant concern for many users. The process may involve sensations of soreness, tenderness, or even pain, especially if the pump is not properly fitted or if it is used for extended periods. Incorrect suction levels, poorly designed flanges, or inadequate adjustment can exacerbate discomfort and lead to irritation or injury. This physical discomfort can discourage regular use and impact the overall effectiveness of the pump, potentially affecting a mother’s decision to continue using it and influencing her breastfeeding experience.

Societal Judgements: Some people perceive the use of breast pumps as a sign of failure or lack of commitment to traditional breastfeeding, viewing it as a departure from what they believe should be a purely natural process. This belief suggests that using a pump indicates a failure to adhere to the ideal of unassisted breastfeeding. Consequently, mothers who opt for breast pumps for legitimate reasons such as medical issues or returning to work may experience guilt or shame. Such negative perceptions can hinder the growth of the breast pump market.

Regulatory Landscape and Reimbursement Scenario

The regulatory body for pharmaceuticals in South Africa is the South African Health Products Regulatory Authority (SAHPRA), operating under the National Department of Health. SAHPRA ensures the safety, efficacy, and quality of all health products in South Africa, including human and veterinary medicines, medical devices, and complementary medicines.

Before new drugs can be sold in South Africa, SAHPRA evaluates applications and authorizes their commercialization. Additionally, they grant licenses to producers, distributors, and wholesalers of pharmaceuticals and medical devices. When evaluating novel drugs, SAHPRA examines and approves clinical trial applications to guarantee participant safety and ethical research procedures. Moreover, SAHPRA gathers and analyses information on adverse reactions reported by patients and healthcare professionals in order to actively monitor the safety of pharmaceuticals once they are placed on the market. Overall, the rigorous review process of SAHPRA helps ensure that only safe and effective medications reach the market, thus safeguarding the public health in South Africa.

South Africa's National Health Insurance (NHI) is a proposed reform aiming to transform the country’s healthcare financing system. Regardless of employment or income level, the NHI aims to provide all South African citizens and permanent residents with universal access to high-quality healthcare services. By establishing a unified funding source for the public and private healthcare sectors, the NHI seeks to overcome current disparities in healthcare access.

Competitive Landscape

Key Players

Here are some of the major key players in the South Africa Breast Pump Market:

  • Bistos
  • Ameda
  • Avent
  • Evenflo
  • Pigeon
  • Playtex
  • Horigen
  • Perifit
  • Kimetech GmbH
  • Medela AG

1. Executive Summary
1.1 Device Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Regulatory Landscape for Medical Device
1.6 Health Insurance Coverage in Country
1.7 Type of Medical Device
1.8 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

South Africa Breast Pump Market Segmentation

By Product Type

  • Manual pumps
  • Battery-powered pumps
  • Electric pumps

By Pump System

  • Open System
  • Closed System

By Pumping Type

  • Single
  • Double

By Distribution Channel

  • Hospital Pharmacies
  • Retail Stores
  • Online Stores

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 09 September 2024
Updated by: Ritu Baliya

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