Philippines Dental Care Market Analysis

Philippines Dental Care Market Analysis

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The Philippines' dental care services market size is at around $78.94 Mn in 2022 and is projected to reach $129.66 Mn in 2030, exhibiting a CAGR of 6.4% during the forecast period 2022-2030. The Philippines is the world's selfie capital, and services for cosmetic dentistry and orthodontics are growing appeal among the younger population. Key international players for clear aligners like Invisalign, K-line, and Orthero are expanding their operations to meet patient demands. This report by Insights10 is segmented by treatment type, age group, and clinical setup, and demography and provides in-depth insights into opportunities for targeting profitable prospects.

ID: IN10PHHS005 CATEGORY: Healthcare Services GEOGRAPHY: Phillipines AUTHOR: Dr. Mehrpreet Saluja

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Dental Care Services Market Executive Summary

The Philippines' dental care services market size is at around $78.94 Mn in 2022 and is projected to reach $129.66 Mn in 2030, exhibiting a CAGR of 6.4% during the forecast period 2022-30. Healthcare expenditure in the Philippines is relatively low compared to other countries. According to data from the World Bank, the total health expenditure as a percentage of gross domestic product (GDP) in the Philippines was around 4% in 2019. This is significantly lower than the global average of around 10%. A large portion of healthcare expenditure in the Philippines is financed through out-of-pocket payments, which can be a significant burden for many Filipinos. The government has been working to increase funding for the healthcare system through initiatives such as the Universal Health Care Law, but more needs to be done to improve healthcare financing and reduce the burden of out-of-pocket payments on individuals and families.

The government of the Philippines runs a network of public dentistry clinics that offer basic dental services such as tooth extractions, fillings, and cleanings at a low or no cost. However, the availability and quality of services at these clinics can vary depending on the region and financing. Private dental clinics in the Philippines offer a broader range of services at a higher cost, including more complex operations such as root canals, crowns, and implants. Some Filipinos have dental insurance through their work or the government-run national health insurance program, PhilHealth. These insurance plans can assist in covering the price of dental care. Many citizens pay for dental care out of their own pockets, which can be costly.

Braces and clear aligners are the most popular services in the Philippines Dental Services Market right now. Because the Philippines is the world's selfie capital, these services are growing appeal among the younger population. Cosmetic dentistry and orthodontics are slowly gaining traction in the country. The dental care market in the Philippines has now valued at $78.94 Mn and is predicted to expand more slowly than in other Asian countries, at a CAGR of 6.4% by 2030, reaching $129.66 Mn. The report by Insights10 delves deep into the factors that drive the market growth and with an awareness of market limiting factors that can richly benefit competitive strategies for dental care providers in the Philippines.

philippines dental care market analysis

Market Dynamics

Market Growth Drivers

General consultation and teeth cleaning are the most opted-for services but still, General Dentistry has an overall share of around 15 to 20% of the market revenue as these services are the least expensive as they are priced around $18- $27. In the Philippines, braces are considered to be fashionable and thus are quite frequently opted for. They are also expensive, especially the clear aligners and hence this service is a major revenue contributor as the need for aesthetics with a higher level of concealment by the conscious youth drives this demand. In short, major revenue contributors are General Dentistry, Orthodontics, Endodontics, and Prosthodontics. Invisalign, Orthero, and K-line used to be the major players in the Philippines dental market for the production of braces, especially clear aligners. Their market share was around 40% for Invisalign, 25% for K-line, and around 10% for Orthero in the domain of clear aligners. A major growth curve in the Philippines is dental tourism, where a patient from other countries come for their dental treatment as it is more affordable and has highly skilled professionals.

Market Restraints

 Starting a dental corporation needs significant capital, and small enterprises may have limited access to funding. Dental organizations necessitate costly equipment and supplies, which can be a considerable barrier to entry for new enterprises. Dental firms may be unable to develop profitable niche niches or properly target customers. Compliance with healthcare laws, including those imposed by the Professional Regulation Commission (PRC), can be time-consuming and costly. People in the Philippines are less inclined to seek dental care due to limited dental coverage, making it difficult for dental firms to make money. The general public may be unaware of the importance of oral health, resulting in low demand for dental treatments. There are only a few skilled specialists who can deliver high-quality services.

Competitive Landscape

Key Players

  • The Medical City Dental Center (PHL)
  • Asian Hospital and Medical Center Dental Clinic (PHL)
  • Makati Medical Center Dental Clinic (PHL)
  • St. Luke's Medical Center Global City Dental Clinic (PHL)
  • Cardinal Santos Medical Center Dental Clinic (PHL)
  • Manila Doctors Hospital Dental Clinic (PHL)
  • Philippine General Hospital Dental Clinic (PHL)
  • Metro Dental
  • Dental First
  • Dental Avenue
  • DentalWorks
  • DentalPro

Healthcare Policies and Regulatory Landscape

The regulatory body for dental services in the Philippines is the Professional Regulation Commission (PRC) under the Board of Dentistry. The PRC is responsible for the registration, licensure, and regulation of dental professionals in the country. The Board of Dentistry, which is under the PRC, sets standards and guidelines for dental education and practice and also conducts exams for dental practitioners. The Professional Regulatory Board of Dentistry has the authority to enact a Code of Ethics and a Code of Practice for the practice of dentistry, dental hygiene, and dental technology. The Philippine Dental Association, Inc. presented the Board with a draught copy of "Proposed Amendments to the Philippine Code of Dental Ethics" for review. The Board pondered on the provisions of the abovementioned draught and improved them before accepting and incorporating them into its rules and regulations.

Reimbursement Scenario

In the Philippines, dental treatments are usually paid for out-of-pocket by patients. There are some health insurance plans that cover dental treatments, but they are not as common as those that cover medical treatments. Some companies and organizations may also provide dental insurance for their employees as part of their benefits package. However, the Philippine Health Insurance Corporation (PhilHealth) does offer limited coverage for dental treatments for certain conditions such as Oral Cancer, and for certain procedures such as extraction and fillings. However, coverage is limited and not all procedures are covered.

1. Executive Summary
1.1 Service Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Healthcare Services Market in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company Overview Product Applications and Services Recent Developments Partnerships Ecosystem Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Services
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Dental Care Market Segmentation

By Product (Revenue, USD Billion):

In terms of product category, the toothbrush had the highest revenue share (26% in 2020). The rising incidence of cavities, sensitivity, and gingivitis has increased toothpaste usage significantly in both emerging and wealthy countries. As a result, toothpaste is now an essential part of good dental health. In the oral care sector, toothpaste thus commands the biggest market share.

  • Toothbrush
  • Toothpaste
  • Mouthwash
  • Dental Floss
  • Denture Care

By Age Group (Revenue, USD Billion):

Adults lead the oral care market over the projection period based on age group. The overall expansion of the oral care industry is being driven by adults' increasing consumer knowledge of mouth cleanliness and care. Adult oral care products come in a variety on the market.

  • Children
  • Adults
  • Geriatric

By Sales Channel (Revenue, USD Billion):

The specialty stores dominate the oral care market over the projection period based on the sales channel. Specialty shops carry a broad selection of goods. The employees of specialty businesses provide customers with precise product information. With the aid of specialty shops, customers can also find all types of dental care items under one roof.

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Drug Stores &Pharmacies
  • Convenience Stores
  • Online Sales Channel

Insights10 will provide you with the reports within 10 key parameters which are:

  1. Market Overview
  2. Market Growth Drivers & Restraints
  3. Epidemiology of Disease Type
  4. Market Segmentation
  5. Market Share
  6. Competitive Landscape
  7. Key Company Profiles
  8. Healthcare Policies & Regulatory Framework
  9. Reimbursement Scenario
  10. Factors Driving Future Growth

Based on our many years of experience, we believe that these are the parameters that are critical to decision-making for business stakeholders. Our focused approach to developing reports focused on 10 key parameters, enabled us to arrive at the name “Insights10”.


Stage I: Market Data Collection

Primary Interviews: We have developed a network of experts, freelancers, and researchers across countries through which we engage with local experts to gather key data points and assumptions about each market. We also engage regularly with some of the best market research agencies such as Atheneum, GuidePoint, GLG, etc. to conduct surveys and interviews, and build intelligence. We have language translators as a part of our team, who between them can cover 30+ languages allowing us to extract better local insights.

Secondary Data Collection: We have developed strong expertise and experience in secondary data collection methods for developing unique data sets and research material. We gather data from multiple reliable sources to maintain a high level of accuracy and consistency. The market data is analyzed and forecasted using appropriate statistical and coherent models. The report offers an overall analysis of the market size, growth, and market share as well as a segment-level analysis of the specific market. Our report includes precise, to-the-point information related to the overall market, competition, growth drivers, challenges, regulatory updates, and competition.

Data Sources: We have access to multiple highly reliable free and subscription data sources. We have many years of experience to understand which sources are more dependable for what and which to prefer for the reliable and latest information. The key sources of information include the following, but are not limited to:



Stage II: Market Data Analysis and Statistical Model

Market Trends: We generally look at macro parameters and micro indicators. The macro parameters include changes in government policies, demand and supply of the market, government intervention programs, and major market share. The micro indicators are GDP growth, market size, market volume, etc. We also understand nuances specific to each country like the US, Canada, India, Germany, etc., and have worked across 60+ countries and hence not only understand global trends but how these differ by country, how payment models, market structure, cultural parameters, etc. differ in each country.

Market Sizing and Analysis: Our expert data analytics team has created various market forecast models by employing the top-down approach i.e. starting with the large overall market and segmenting different areas and the bottom-up approach i.e. starting with population and epidemiology and rolling up based on spend, etc., estimating the size of the market, and distributing among the geographic and/or product segments.

The top-down approach is mainly used for new product forecasting and the bottom-up approach is used for demand estimation of any product for different countries summed up to form the total market. We are able to round off insights and build stronger forecasts because we always do both these methods and triangulate the final numbers.

The study on the market covers the analysis of the leading geographies such as Asia-Pacific, Africa, Europe, Middle East, North America, and  Latin America for the period of 2022 to 2030. The qualitative analysis covers the industry landscape and trends, market opportunities, competitive landscape, and policy and regulatory scenario, and the quantitative analysis covers different market estimates and forecasts.

Data Triangulation & Validation:

Data triangulation of various sources and results of the research are carried out by benchmarking with reliable sources such as industry statistics, statistical databases, and company-level averages, etc.

We make sure to finalize the numbers in alignment with the market research. Firstly, our internal experts ensure thorough validation and checking to ensure accurate and precise analysis and then validation is also done using a multiple-data analysis model. Two-level validation is done and entails the finalization of the report scope and the way of representation pattern.



Stage III: Interpretation and Presentation

Analysis & Interpretation: The information gathered is then analyzed and synthesized. The second series of interviews are done if necessary to check and validate. The future opportunities are analyzed by understanding product commercialization and many other factors. It also comprises the analysis of data discrepancies observed across various data sources. Information procured from secondary and primary results is then, interpreted by considering the following parameters: (a partial list)

  • Establishing market drivers and trends
  • Analyzing the regulatory landscape to understand future growth
  • Market Segment based analysis to obtain revenue/volume
  • ​Analyzing current needs and determining penetration to estimate the market

Insights: Our reports deliver actionable insights backed with supporting facts and figures to assist you in achieving exemplary growth. Our in-depth analyses are interspersed with relevant insights and statistics to offer an executive-level view of a given market. The description helps in correlating many minor factors affecting the market and their impact on the different segments within the market.

Data curated from the analysis and interpretation are drawn to portray all in one consolidated report.

Presentation & Reporting: The market research report is presented in different forms such as charts by using a scientific approach for easy understanding. Historic, current, and future analysis is provided for each market in terms of both value and volume. The size of the market is interpreted in the US Dollar value and the respective unit, based on the product, for volume consumption.

The foreign exchange rates are calculated on the respective dates and for the respective regions covered in the study.

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This report addresses

  • Intelligent insights to take informed business decisions
  • Qualitative, acute and result oriented market analysis
  • Market size and forecasts from 2022 to 2030
  • Opportunities for expansion and in-depth market analysis
  • Segmentation and regional revenue forecasts
  • Analysis of the market share and competitive landscape
  • Strategic Recommendations to chart future course of action
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Last updated on: 07 June 2023
Updated by: Dhruv Joshi

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