Mexico's nutritional supplements market is projected to grow from $9.2 Mn in 2022 to $14.96 Mn by 2030, registering a CAGR of 7.4% during the forecast period of 2022-2030. The market for nutritional supplements in Mexico is a growing industry, with an increasing number of consumers seeking out products to support their health and wellness. The market is expected to continue to grow in the coming years, driven by factors such as an ageing population, increasing disposable incomes, and growing awareness of the importance of good nutrition. The key players in the Mexican nutritional supplements market include companies such as Herbalife, GNC, and Amway. Additionally, many local players such as FEMSA, Bimbo and Soriana also have a strong presence in the market.
Mexico's nutritional supplements market is projected to grow from $9.2 Mn in 2022 to $14.96 Mn by 2030, registering a CAGR of 7.4% during the forecast period of 2022-30.
Mexico is a country in North America with a mixed economy that includes features of both developing and developed countries. It is the 14th largest economy in the world and the 2nd largest economy in Latin America. Mexico is a member of the G20 and the United Nations and is one of the founding members of the North American Free Trade Agreement (NAFTA), which has helped to boost its economic development.
Mexico’s rising health consciousness has significantly aided the market's expansion. People are now more conscious of the effects of an unhealthy lifestyle in the wake of the pandemic. The frequency of non-communicable diseases (NCDs) is rising, and as a result, nutritional supplementation is becoming more widely used to improve the general welfare. The WHO estimates that NCDs cause 41 Mn deaths annually. Even though there is no proof that these supplements in any way shield against COVID, their demand skyrocketed during the pandemic. General health and well-being have taken center stage.
The most popular types of nutritional supplements in Mexico are vitamins and minerals, followed by protein supplements, weight loss supplements, and sports nutrition products. The majority of these products are sold through pharmacies, health food stores, and online retailers. Mexico's nutritional supplements market is highly competitive, with a mix of local and international companies vying for market share. Some of the leading players in the market include Amway, Herbalife, and Nestle.
Market Growth Drivers Analysis
It has become increasingly popular to maintain a healthy diet in order to meet nutritional needs. Governments all around the world, particularly in poor countries where malnutrition is extremely common, have been adopting actions to enhance the health of the populace. The improvement of malnutrition conditions in these countries has been largely attributed to nutritional supplements.
Online and retail platforms have facilitated better access to dietary supplements. One of the main market drivers has been the simplicity of availability. Due to improved product visibility, a broader audience across all age groups and socioeconomic strata, and increased market reach, e-commerce platforms are also accelerating industry growth. The epidemic has increased the use of e-commerce platforms, which has accelerated market growth.
Superfoods and plant-based diets are becoming more popular as people strive to live healthier lives. Businesses in the nutritional supplement sector have been concentrating on generating a new line of products and developing goods that aren't simply pills but are also in edible forms like candies and soft chews with tastes that don't taste like medicine. For those who don't like to chew candies or take pills, innovative goods like vitamin supplements from Frunutta are ordinary vitamins that dissolve beneath the tongue. Additionally, the formulation does away with conventional additives like preservatives, coatings, and additional colours. These innovative products could succeed in the marketplace and contribute to its expansion.
Key Players
The key players in the Mexico nutritional supplements market include companies such as
also have a strong presence in the market.
These companies offer a wide range of nutritional supplements, including vitamins, minerals, and herbal products. The market is also driven by the growth in e-commerce, which has made it easier for consumers to purchase these products online.
In Mexico, the nutritional supplements market is regulated by the Federal Commission for the Protection Against Sanitary Risks (COFEPRIS), which is responsible for ensuring that these products are safe and effective for consumers. The regulations also require that manufacturers and importers of nutritional supplements register their products with COFEPRIS and obtain a sanitary registration number. Additionally, labelling requirements must be met, including the inclusion of the sanitary registration number on the label, as well as information such as the product's ingredients, dosage, and expiration date.
The Mexican government has also implemented various healthcare policies to promote the use of nutritional supplements among its population. One of the most significant policies is the National Health Survey (ENSANUT), which aims to improve the health and nutrition of the Mexican population by providing information about the dietary habits and nutritional status of the population. Additionally, the Mexican government has also implemented policies to promote the use of fortified foods and supplements to address deficiencies in specific micronutrients such as iron, zinc, and iodine.
Overall, the regulatory landscape in Mexico for nutritional supplements is quite stringent, this is to ensure the safety and efficacy of the products for the consumers.
1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country
2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)
3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints
4. Competitive Landscape
4.1 Major Market Share
4.2 Key Company Profile (Check all Companies in the Summary Section)
4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)
5. Reimbursement Scenario
5.1 Reimbursement Regulation
6. Methodology and Scope
The Nutritional Supplements Market is segmented as mentioned below:
By Product (Revenue, USD Billion):
By Consumer Group (Revenue, USD Billion):
By Formulation (Revenue, USD Billion):
By Delivery Channel (Revenue, USD Billion):
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